Radian6 highlights online buzz about Starbucks’ closure on ABC TV news
Wednesday, February 27, 2008 | 2 Comments
Posted in: Social Media Monitoring
Yesterday precisely at 5:30pm all of the Starbucks in the US closed their doors for a 3 hour training session. Taking the national chain offline during business hours would be enough to create some serious buzz online for those counting the minutes until they could get their Starbucks caffeine fix again. [...]
Last Week in Social Media
Monday, February 25, 2008 | Add a Comment
Tags: Cirque du Soleil
Posted in: Social Media News
A review of the top items that we’ve pertained from listening and participating in the social media sphere.
Creating Social Media Content
Geoff Livingston broke down the social media content creation process in a simple way so that anyone from the ground up could have a quick overview of how they can get started on social media. [...]
Finding Brand Enthusiasts begins with listening
Wednesday, February 20, 2008 | Add a Comment
Tags: Cirque du Soleil
Posted in: Marketing, Social Media Monitoring
Today Doe Anderson announced that they will be using Radian6’s social media monitoring solution to help discover and create brand enthusiasts for their clients. Their process starts with research or listening and moves to the development of effective plans to convert ordinary customers into brand enthusiasts.
Doe Anderson’s Social Media Explorer, Jason Falls, states “By [...]
Launching a social media monitoring practice
Friday, February 15, 2008 | Add a Comment
Tags: Cirque du Soleil
Posted in: Social Media Monitoring
Voce Communications’ launch of the addition of social media monitoring as part of their practice today is an excellent example of the use of social media itself. They issued their own version of a social media press release (SMPR) which included their definitions of social media monitoring and mining, a screencast series of videos [...]
IPG’s Bant Breen Discusses Social Media Monitoring with Chris Ramsey
Thursday, February 14, 2008 | 1 Comment
Tags: Cirque du Soleil
Posted in: Marketing, Social Media Monitoring
Bant Breen, President, Interpublic Futures Marketing Group and Director of Strategic Development and Innovation of the Interpublic Group (NYSE: IPG), one of the world’s leading organizations of advertising agencies and marketing services companies, recently interviewed Chris Ramsey of Radian6, to talk about Social Media Monitoring and the emerging interest in the social media space.
I [flashvideo [...]
Radian6 sponsors free download of Aberdeen report on social media monitoring & analysis
Monday, February 4, 2008 | 5 Comments
Tags: Cirque du Soleil
Posted in: Marketing, Social Media Monitoring
Radian6 has sponsored the Aberdeen Report: Social Media Monitoring and Analysis: Generating Consumer Insights from Online Conversation which is now available for download. The report, written by Jeff Zabin and Alex Jefferies, spells out a roadmap for those companies looking to adopt Best-in-Class practices around the use of social media monitoring and analysis. [...]
Distributed Influence Discussion
Saturday, February 2, 2008 | 2 Comments
Tags: Cirque du Soleil
Posted in: Social Media Monitoring
There is a very productive conversation underway (with lots of debate) about the measurement of distributed influence in Social Media. Jim Tobin of Ignite Social Media added to the discussion this week. My comment on his post is quoted below. If you are interested, the discussion was started by Jonny Bentwood who [...]
