By RachelHappe
Friday, October 30, 2009 | 12 Comments
Tags: engage online, Niche communities, Online Communities, social media listening
Posted in: Guest Blogger, Listening
Most of us have heard some version of “Social Media/Twitter is like a Cocktail Party” and while this is hardly a new meme, a party is not a party is not a party and social media is not community – even though it may share many of the same characteristics. To me it is like [...]
By Lauren Vargas
Wednesday, October 28, 2009 | 48 Comments
Tags: engage online, engagement, Listening, social brand, social media strategy
Posted in: Listening
You know social media is not a passing fad. The question facing your organization is not why we should listen and engage in social media, but how do we do this? Social media affects all areas of your business and different skill sets are necessary. The enterprise must socialize internally, but how do you determine [...]
By Lauren Vargas
Tuesday, October 27, 2009 | Add a Comment
Posted in: conferences
Our Radian6 team is growing and we are able to participate in more exciting conferences like this one: Fuel for Thought-The Growth and Innovation Series, 5 November. The conference is complimentary to marketers. Our very own Craig Comeau will be speaking about why you should be listening to social media. Please join us at the [...]
By Lauren Vargas
Monday, October 26, 2009 | 20 Comments
Tags: Listening, online reputation management, social brand, social media listening, Social Media Monitoring
Posted in: Listening, Social Media
Have you heard the nursery rhyme, A Wise Old Owl? It goes something like this: A wise old owl sat in an oak, The more he heard, the less he spoke; The less he spoke, the more he heard; Why aren’t we all like that wise old bird? Be the owl First things first, you [...]
By Lauren Vargas
Friday, October 23, 2009 | 20 Comments
Tags: Listening
Posted in: Web Events, Webinar
UPDATE: We will be posting the slides and recap of Q&A here on the blog. Stay tuned! We have spent this past month discussing the ins and outs of listening. Please join us next Thursday, October 29th at 2:00 PM (EST) as we discuss the different types of listening – brand, competitor, and opportunity – [...]
By AdamKmiec
Friday, October 23, 2009 | Add a Comment
Tags: Listening, Seti@Home project, Social network
Posted in: Guest Blogger, Listening
We’re still all a flutter with the concept of “social networks.” Facebook, MySpace, Twitter, YouTube, and Flickr generally get the most attention. They’re well known and are the household names that even your mom knows. Last night I watched an episode of Numb3rs that referenced the famous Seti@Home project. For those that don’t remember SETI is [...]
By Lauren Vargas
Wednesday, October 21, 2009 | 56 Comments
Tags: engagement, Listening, negative comments as an opportunity, Responding to a negative comment
Posted in: Community, Listening
““Fear is the path to the dark side. Fear leads to anger. Anger leads to hate. Hate leads to suffering.” – Yoda, Star Wars (Pardon my geekiness for a minute…I always hear Yoda’s voice in my head when I am talking about social media angst.) We can’t talk listening and engagement without addressing one of the biggest fears – negative [...]
Tuesday, October 20, 2009 | 4 Comments
Tags: Blog World Expo, Cancer, Guinness World Record, Social Good, Social Media, Social Media Monitoring, twitter
Posted in: Community, News, Social Good, Social Media
If you hung out on Twitter or the blogosphere over the weekend, or if you happened to be at BlogWorld you undoubtedly heard some of the buzz around the #beatcancer campaign throughout social media. It was great fun, and Radian6 was glad to be part of such an amazing event and cause. The upshot: folks [...]
By Lauren Vargas
Monday, October 19, 2009 | 7 Comments
Tags: Listening
Posted in: Listening
Social Media can be a bit spooky, even to those who have participated in the space for some time. Actively listening and engaging in social media is a necessity. We have all seen examples of businesses not responding to a negative issue with a resolution before the situation spiraled out of control and spread across the [...]
By JanetFouts
Friday, October 16, 2009 | 16 Comments
Tags: Listening
Posted in: Guest Blogger, Listening
When you’re getting ready to listen to the social media stratosphere there are probably a few keywords that come immediately to mind. Your brand, your product your founder or CEO but that’s just the beginning. People don’t always search for what you might want them to. You need to get outside of the company for [...]
