Twebinar: Mullen
By: EleanorAustin
Date: Thursday, December 10th
Time: 2pm EST
Do we really need to Make a Case for Social Media?
With …
• 325 million on Facebook
• 100 million on MySpace
• 40 million on Twitter
• 100 million daily views on YouTube
• 50 million people blogging
Edward Boches says social media changes everything except the need for creativity! He should know, as the Chief Creative Officer and Chief Social Media Officer at Mullen, a modern advertising agency based in Boston. He definitely has an opinion!
He’ll share those opinions and a multitude of stories in a Twebinar with Radian6’s Amber Naslund and David Alston on Thursday, December 10th at 2pm EST. Join us and meet Edward as he shares his passion for “Creativity in the age of Social Media”.
This Twebinar is open to communities everywhere so please join us by logging in with your Twitter account on Thursday, Dec 10th (no preregistration is required) or listen to the audio on our Engaged Brand BlogTalkRadio channel.
What is a Twebinar?
A Twebinar is a mashup between a live podcast/audio broadcast and Twitter as the backchannel for discussion.
How Can I Participate?
Since we’ll be using Twitter, just tweet us your questions with a #radian6 hashtag, include a “?” and we’ll be sure to see them. We’ve built the Twebinar interface so you can see all the tweets and discussion at a glance, listen to the broadcast, and submit your questions as we chat.
Twebinar Tips:
- Once the Twebinar has started, log in and you should hear music or the live broadcast. If you don’t hear the audio right away, please refresh your browser.
- If you login before the Twebinar starts, refresh your browser once the Twebinar begins and the BlogTalkRadio (BTR) interface will show up and start playing.
- To ask a question, simply type it in to Twitter using the #radian6 hashtag and end it with a “?”. We’ll see it.
- Your hosts for this episode will be @ambercadabra and @davidalston. Feel free to send them advance questions on Twitter if you like. We’ll also have @vargasl on hand to help gather and answer your questions during the broadcast.
- If you’d prefer to listen to the audio without the Twebinar interface, you can do so at our BlogTalkRadio channel.
- The full broadcast of the event will be posted on our blog after the event is over, or you can always listen to the archive on BTR.
- Any other questions, leave them here in the comments or ask us on Twitter and we’ll do our best.
Head to the Twebinars site to log in and join the discussion (don’t worry, we don’t see your login credentials; Twitter keeps those). We can’t wait to talk with Edward, and we hope you bring along some questions.






Hi Eleanor,
Great post! The numbers of people you’ve posted using Social Media is staggering. Social Media has truly become a powerful force. Thanks for the info.
Hi Eleanor,
Great post! The numbers of people you’ve posted using Social Media is staggering. Social Media has truly become a powerful force. Thanks for the info.
Hi Eleanor,
Great post! The numbers of people you've posted using Social Media is staggering. Social Media has truly become a powerful force. Thanks for the info.
Hey Darrin — Glad this piqued your interest. With such growth, figuring out how to earn attention is key so hope you’ll join us for the Twebinar with Edward Boches from Mullen on Thursday December 10th 2 EST. Cheers…
Hi Eleanor,
I’m an avid web analyst and budding search marketer trying to tie social media metrics into my mix. I was wondering if there were any webinars or courses on how to use Radian 6. I realize that the platform is most likely extremely intuitive, but I would like to be able to put on a resume that I am familiar with Radian 6. How do you suggest I go about doing that? Does your company provide any limited experimentation with closed data sets?
Best wishes. I truly wish your company nothing but the best.
Hi Eleanor,
I’m an avid web analyst and budding search marketer trying to tie social media metrics into my mix. I was wondering if there were any webinars or courses on how to use Radian 6. I realize that the platform is most likely extremely intuitive, but I would like to be able to put on a resume that I am familiar with Radian 6. How do you suggest I go about doing that? Does your company provide any limited experimentation with closed data sets?
Best wishes. I truly wish your company nothing but the best.
Hi Eleanor,
I'm an avid web analyst and budding search marketer trying to tie social media metrics into my mix. I was wondering if there were any webinars or courses on how to use Radian 6. I realize that the platform is most likely extremely intuitive, but I would like to be able to put on a resume that I am familiar with Radian 6. How do you suggest I go about doing that? Does your company provide any limited experimentation with closed data sets?
Best wishes. I truly wish your company nothing but the best.