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Crafting a Corporate Social Media Policy, Part II

By JanetFouts
Friday, April 30, 2010 | 1 Comment
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Posted in: Guest Blogger

Janet has generously offered to share some great information on creating a corporate policy — so much great info, in fact, that we’ve split it into two parts. You can find Part I of this series right here. Last week we introduced you to some of the early places to start crafting a solid corporate [...]

Webinar Recap: Web Analytics AND Social Media Analytics with Jim Sterne

By Teresa Basich
Thursday, April 29, 2010 | 6 Comments
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Posted in: Uncategorized, Webinar

We’re thrilled that Jim Sterne could join us today to share some of his expertise and knowledge about Web analytics, social media analytics, and how the two intersect. In his presentation, Jim focused on detailing how the two types of metrics don’t compete with one another but tie together to ultimately impact the value a [...]

5 Ways to Combat Resistance to Social Media Integration and Change

By Lauren Vargas
Tuesday, April 27, 2010 | 7 Comments
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Posted in: Social Media

There is no one-size-fits-all approach to change management. To successfully integrate social media into your business processes, you must begin by identifying the root causes of resistance and then determine a plan to address those factors while maintaining optimal speed of change. Combat resistance to change by creating an environment where people feel safe to [...]

Crafting a Corporate Social Media Policy, Part I

By JanetFouts
Friday, April 23, 2010 | 9 Comments
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Posted in: Guest Blogger

Janet has generously offered to share some great information on creating a corporate policy — so much great info, in fact, that we’ve split it into two parts. Check back here next Friday for Part II. Some of the most vehement arguments I hear against social media are from PR and marketing people. They say [...]

Radian6 Community Series: Roles & Players

By Amber Naslund
Wednesday, April 21, 2010 | 17 Comments
Posted in: Community, Listening, Social Media, Uncategorized

For the second post in our series on community modeling, we’re going to look at how the team at Radian6 is structured, in hopes that it gives you an idea or three about how you might integrate these roles and responsibilities in your organization. The Front Lines – 1 We currently have a full-time role [...]

Social Media for Your Organization: May 27, 2010

By Dave Clark
Tuesday, April 20, 2010 | Add a Comment
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Posted in: Events

Social Media for Your Organization: “Conversations, Connections & Opportunities” Toronto, ON May 27th, 2010 Please come out and join Radian6 CMO David Alston along with Community Manager Katie Morse as they each present their ideas on community and making the case for social media in your organization on May 27th in Toronto.  About this event: “Developed [...]

Tools of the Change Trade: Social Tools for Internal Collaboration and Efficient Workflow

By Lauren Vargas
Tuesday, April 20, 2010 | 2 Comments
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Posted in: Social Media

How do you cure social media culture shock and be a better participant within the social web? Teach your team the tools they need to communicate and succeed in the confines of a safe internal environment before making them accountable for external engagement. While every culture is ethnocentric, thinking “we do it right,” it’s important [...]

Looking UP: May 21-23, 2010

By Dave Clark
Tuesday, April 20, 2010 | Add a Comment
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Posted in: Events

Looking UP: Lessons and Conversations to Move Your Business Forward Asheville, NC May 21st-23rd, 2010 “Discover ways to grow your business, increase profitability and network in the heart of the Blue Ridge Mountains at the 2010 Counselors Academy Conference in Asheville, NC. Thirty of the top counselors and thought leaders from around the nation will conduct [...]

Blogwell Seattle: May 5, 2010

By Dave Clark
Tuesday, April 20, 2010 | Add a Comment
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Posted in: Events

Blogwell Seattle Seattle, WA  (Microsoft HQ) May 5th, 2010 The good folks over at GasPedal are putting on another great event continuing their successful Blogwell series and this time they’re invading Microsoft’s headquarters to do it.  As always, Radian6 will be there showing support for the event and available for your questions.  If you’re in Seattle and work in word of mouth or [...]

MarketingProfs B2B Forum: May 3-5, 2010

By Dave Clark
Tuesday, April 20, 2010 | Add a Comment
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Posted in: Events

Marketing Profs B2B Forum 2010 Boston, MA May 3rd- 5th, 2010 Radian6 will once again be taking part at the MarketingProfs B2B forum at the Seaport World Trade Center in Boston.  If you’re planning on attending the forum, be sure to stop by our booth and see what’s new.  Our Boston-based community manager Lauren Vargas (@vargasl) will be there along [...]