Free Webinar: eAnalytics with Jim Sterne, Thursday, April 29th at 11am PDT/2pm EDT
By: Teresa Basich
When: Thursday, April 29th
Time: 11am PDT/2pm EDT
Register: eAnalytics: Social Media Analytics vs. Web Analytics with Jim Sterne
Web analytics. Social media analytics. What’s the difference between the two? Is there a difference? How do they connect and influence one another? In our next Webinar on April 29th, Jim Sterne, Web analytics expert and author of multiple books covering the ins and outs of online marketing, will be discussing what differentiates web metrics from social media metrics, how social media participation influences consumer actions on your website, and how these two separate sciences flow together.
Jim Sterne is the President of Web strategy firm Target Marketing, and focuses on measuring the value of the Web as a medium for creating and strengthening customer relationships. Jim has written eight books on the use of the Internet for marketing, is the current Chairman of the Web Analytics Association, and produces the eMetrics Marketing Organization Summit. His latest book, which came out this month, is titled “Social Media Metrics: How to Measure and Optimize Your Marketing Investment”.
Our community manager Lauren Vargas will be talking with Jim after his presentation, and we’ll be hosting a short Q&A toward the end of the Webinar to address any questions you have regarding web analytics, social media analytics, and/or specific points that were brought up during the presentation portion of the Webinar.
As always, please feel free to leave us questions beforehand in the comments of this post and we’ll make sure to address them before or during the Webinar. Also, we’ll have an eye on Twitter the day of, so don’t hesitate to flag any comments or questions you post to Twitter with the #Radian6 hashtag so we can catch and respond to them.
We’re excited to have Jim joining us, and hope you can join, as well!
Tags: Jim Sterne, Webinar
[...] Link: Free Webinar: eAnalytics with Jim Sterne, Thursday, April 29th at … [...]
[...] Measure & Optimize Your Social Media Investment Free webinar from Radian6: Join us on Thursday, April 29th as we chat with Jim Sterne, author and chair of the Web Analytics Association, about the intersection of web and social analytics. Learn how social media participation influences consumer actions on your website and how to measure and optimize your efforts for best results. Register today. [...]
[...] Measure & Optimize Your Social Media Investment Free webinar from Radian6: Join us on Thursday, April 29th as we chat with Jim Sterne, author and chair of the Web Analytics Association, about the intersection of web and social analytics. Learn how social media participation influences consumer actions on your website and how to measure and optimize your efforts for best results. Register today. [...]
[...] Measure & Optimize Your Social Media Investment Free webinar from Radian6: Join us on Thursday, April 29th as we chat with Jim Sterne, author and chair of the Web Analytics Association, about the intersection of web and social analytics. Learn how social media participation influences consumer actions on your website and how to measure and optimize your efforts for best results. Register today. [...]
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