2010 has flown by, hasn’t it? It seems like just last month we were recovering from the freneticism of the holidays, and just last week we were powering through Spring Break. As quickly as this year has passed, it doesn’t suit to keep flying without paying homage to the first half of the year; now’s a great time to step back and review how you did. So, how’d January-June turn out? What did your customers respond best to? What long-term trends have developed around your listening and outreach initiatives?

We practice this mid-year review ourselves, and thought sharing some of our top content with you again would give you the opportunity to catch up on some of our most popular blog posts, and get you identifying on your own some trends that are showing themselves in the social media sphere. You might be surprised at what people landed on most often. Then, to wrap things up, we’ll provide a few of our own insights around these posts.

So, without further ado, here are our top 10 blog posts* from the first half of 2010:

10. 9 Time Management Strategies for Social Media Webinar

9. 10 Ways to Show Your Community Love

8. A Different Look at Community Management

7. 10 Ways to Share Helpful Content in Social Media

6. 10 Key Sales Metrics to Track

5. 10 Key Awareness Metrics to Track

4. We’re Hiring a Community Manager

3. Radian6′s Social Media Monitoring Platform Now Tracks Google Buzz

2. 5 Steps to a Better Social Media Monitoring Plan

1. 10 Key Engagement Metrics to Track

Iiiiinteresting, right? A few things come to mind right off the bat:

• People are still looking for serious guidance when it comes to social media measurement. They want to see solid, spelled-out metrics that they can apply to their own programs. While we’re happy to share, there is real value in digging deep to identify metrics that no one else has spelled out that best fit your objectives and goals. We say that all the time, yes, but we say it because it’s true. From a content perspective, we’re going to keep sharing these sorts of posts, but also work on giving you more information to get you thinking about the metrics that really work for YOU.
• Community management — as a topic and as a sought-out role — is top of mind right now. If you’re not looking for information on where the community management field is headed, or clarification as to what community management really is, you’re looking for ways to get into community management. Yes, we need to take into consideration the current job market, but this info gives us a bit of proof that we’re on the right track talking about our thoughts regarding community management and how it’s maturing.
• Word-of-mouth promotion is a huge part of extending the reach of your content. Of note, our “10 Key Engagement Metrics to Track” post was shared on the popular Alltop blog, Holy Kaw, which inevitably brought in a new contingency of readers.

What sort of insights can you glean out of this little bit of intelligence we’ve provided? Of course, the level of insight is relative to the grittiness of the data, and this data is at a pretty high level, but that doesn’t mean there isn’t knowledge to be had. Share what you think, and please enjoy some of our posts from the first half of this year!

*For this list, blog posts were ranked by page views.