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June 2011

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What Interests you about Insights?

Product / June 30, 2011 / 105270 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F06%2Fwhat-interests-you-about-insights%2FWhat+Interests+you+about+Insights%3F2011-06-30+16%3A18%3A43Genevieve+Coateshttp%3A%2F%2Fradian6.mmdevreview.com%3Fp%3D10527%26%23038%3Bpost_type%3Dproduct-update

We started down this Insights road nearly three months ago during our Social 2011 user conference where we announced the addition to our product line. Over the last couple of... Read More

Get Creative on the Competition

Strategy / June 30, 2011 / 130647 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F06%2Fget-creative-on-the-competition%2FGet+Creative+on+the+Competition2011-06-30+14%3A57%3A24Trish+Foranthttp%3A%2F%2Fwww.radian6.com%2F%3Fp%3D10667

As June draws to a close, we have spent the month taking an in depth look at Getting the Competitive Edge with Social Media. We have shared a little bit... Read More

Getting an Ethical Edge With Social Media

Engagement, Social Media / June 29, 2011 / 130622 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F06%2Fgetting-an-ethical-edge-with-social-media%2FGetting+an+Ethical+Edge+With+Social+Media2011-06-29+15%3A29%3A38Lindsay+Bellhttp%3A%2F%2Fwww.radian6.com%2F%3Fp%3D10647

The art of competitive intel for corporate advantage has been around for centuries. From silk production to the intricacies of the 1722 English steam engine to Charles Goodyear’s secret patented... Read More

Social Media ROI: The Metrics Muddle

Measurement, Radian6, Social Media / June 29, 2011 / 106314 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F06%2Fsocial-media-roi-the-metrics-muddle%2FSocial+Media+ROI%3A+The+Metrics+Muddle2011-06-29+13%3A13%3A32David+B.+Thomashttp%3A%2F%2Fwww.radian6.com%2F%3Fp%3D10631

For the last few years, the hottest debates in social media have centered around metrics, and how to prove the value of your activities. Two years ago, we were debating... Read More

5 W’s Series- How to Set-up for an Event

Product / June 28, 2011 / 106260 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F06%2F5-ws-series-how-to-set-up-for-an-event%2F5+W%27s+Series-+How+to+Set-up+for+an+Event2011-06-28+15%3A25%3A01Melanie+Thompsonhttp%3A%2F%2Fradian6.mmdevreview.com%3Fp%3D10626%26%23038%3Bpost_type%3Dproduct-update

  Today’s post was co-authored by Genevieve Coates, Community Manager   The summer is upon us and we know that summer and fall are an exciting time full of events,... Read More

Getting to the Meat of your Social Media Sandwich

Social Media, Strategy / June 28, 2011 / 130614 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F06%2Fgetting-to-the-meat-of-your-social-media-sandwich%2FGetting+to+the+Meat+of+your+Social+Media+Sandwich2011-06-28+14%3A56%3A42Amanda+Nelsonhttp%3A%2F%2Fwww.radian6.com%2F%3Fp%3D10617

This month, we served up Getting the Competitive Edge with Social Media, an e-Book chock full of meaty social media intelligence to sink your teeth into. But even if you... Read More

Finding Share of Voice

Product / June 27, 2011 / 1059449 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F06%2Ffinding-share-of-voice%2FFinding+Share+of+Voice2011-06-27+17%3A34%3A00Jacqueline+Antworthhttp%3A%2F%2Fradian6.mmdevreview.com%3Fp%3D10594%26%23038%3Bpost_type%3Dproduct-update

You’ve probably already heard the term Share of Voice (SOV) as it applies to social media. It’s a fairly common metric that represents the number of mentions your brand has,... Read More

What to do When the Secret is Out

Engagement, Social Media / June 27, 2011 / 105934 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F06%2Fwhat-to-do-when-the-secret-is-out%2FWhat+to+do+When+the+Secret+is+Out2011-06-27+14%3A15%3A10Genevieve+Coateshttp%3A%2F%2Fwww.radian6.com%2F%3Fp%3D10593

Ever have a really big secret to tell people? Like you and your partner are going to have a baby? You’ve managed to keep it quiet for a month and... Read More

Wineries: How to Track Your Event Using Hashtags

Product / June 24, 2011 / 105720 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F06%2Fwineries-how-to-track-your-event-using-hashtags%2FWineries%3A+How+to+Track+Your+Event+Using+Hashtags2011-06-24+16%3A12%3A13Zoe+Geddes-Soltesshttp%3A%2F%2Fradian6.mmdevreview.com%3Fp%3D10572%26%23038%3Bpost_type%3Dproduct-update

It is more common than not to find wineries engaging with their customers online – if you have a favourite wine, chances are pretty good you can search the winery... Read More

To Be Or Not To Be…First, That Is!

Engagement, Social Media, Strategy / June 24, 2011 / 105712 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F06%2Fto-be-or-not-to-be-first-that-is%2FTo+Be+Or+Not+To+Be...First%2C+That+Is%212011-06-24+14%3A37%3A32Olivia+Landolt+Marketing+and+Community+Managerhttp%3A%2F%2Fwww.radian6.com%2F%3Fp%3D10571

The grass is always greener on the other side, right? Well, it may or may not be but a peek across the fence is always worth it, whether you’re engaging... Read More