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October 2011

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How Search and Social Media Can Play Nice in a Digital Plan

Strategy / October 31, 2011 / 164210 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F10%2Fhow-search-and-social-media-can-play-nice-in-a-digital-plan%2FHow+Search+and+Social+Media+Can+Play+Nice+in+a+Digital+Plan2011-11-01+00%3A06%3A31AaronFriedmanhttp%3A%2F%2Fwww.radian6.com%2F%3Fp%3D16421

Having a solid social strategy is becoming more and more important as time goes on and the industry matures. If you aren’t convinced by the trends you see when reading... Read More

Why do Social Media Communities Need to be Managed?

Engagement / October 31, 2011 / 1639836 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F10%2Fwhy-do-social-media-communities-need-to-be-managed%2FWhy+do+Social+Media+Communities+Need+to+be+Managed%3F+2011-10-31+13%3A55%3A29Genevieve+Coateshttp%3A%2F%2Fwww.radian6.com%2F%3Fp%3D16398

Over the past few years, we’ve seen the onset of Social Media Managers and Community Managers to help orchestrate everything “social” for both corporations and agencies. If you have been... Read More

100 Uses of Social Media Monitoring

Engagement, Strategy / October 28, 2011 / 1632130 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F10%2Fsocial-media-monitoring-100-uses%2F100+Uses+of+Social+Media+Monitoring2011-10-28+19%3A57%3A41Jeffrey+L.+Cohenhttp%3A%2F%2Fwww.radian6.com%2F%3Fp%3D16321

Companies that are new to social media monitoring and engagement frequently wonder where to begin. This can even be a bigger challenge if nobody is talking about your company or... Read More

Quick Analysis of The Mayo Clinic’s Social Media Summit

Trending Topics / October 28, 2011 / 16312128 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F10%2Fquick-analysis-of-the-mayo-clinics-social-media-summit%2FQuick+Analysis+of+The+Mayo+Clinic%E2%80%99s+Social+Media+Summit2011-10-28+13%3A42%3A11Jason+Boieshttp%3A%2F%2Fradian6.mmdevreview.com%3Fpost_type%3Dplatform-blog%26%23038%3Bp%3D16312

Last week at its facility in Rochester, Minnesota, The Mayo Clinic played host to its third annual Social Media Summit. Presented by Ragan Communications, the event brought together some of... Read More

Incorporating Mobile Into Your Social Media Engagement

Product / October 27, 2011 / 153620 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F10%2Fincorporating-mobile-in-to-your-social-media-engagement%2FIncorporating+Mobile+Into+Your+Social+Media+Engagement2011-10-27+18%3A37%3A17Genevieve+Coateshttp%3A%2F%2Fradian6.mmdevreview.com%3Fpost_type%3Dplatform-blog%26%23038%3Bp%3D15362

Having a mobile app to do your social media engagement on the go, can be a great add to any social strategy. With the introduction of our new Radian6 Mobile... Read More

Getting to Know Your Social Customers

Engagement / October 27, 2011 / 158350 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F10%2Fgetting-to-know-your-social-customers%2FGetting+to+Know+Your+Social+Customers2011-10-27+13%3A03%3A01Trish+Foranthttp%3A%2F%2Fwww.radian6.com%2F%3Fp%3D15835

You’re smart and savvy and you know your business, but do you know your social customer? We’ve discussed who your social customers are not; now let’s think about who your... Read More

Tracking Your Content Impact: Pulling Ideas from Social Media Engagement

Uncategorized / October 26, 2011 / 162590 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F10%2Ftracking-your-content-impact-pulling-ideas-from-social-media-engagement%2FTracking+Your+Content+Impact%3A+Pulling+Ideas+from+Social+Media+Engagement2011-10-26+17%3A36%3A06Genevieve+Coateshttp%3A%2F%2Fradian6.mmdevreview.com%3Fpost_type%3Dplatform-blog%26%23038%3Bp%3D16259

We’ve been talking about using social media to track your content impact over the last few weeks. So far we’ve covered the planning side of things and talking about posting... Read More

Pharma Brands – Can Social Media help battle The Patent Cliff?

Engagement / October 26, 2011 / 158736 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F10%2Fpharma-brands-can-social-media-help-battle-the-patent-cliff%2FPharma+Brands+-+Can+Social+Media+help+battle+The+Patent+Cliff%3F2011-10-26+15%3A31%3A10Jason+Boieshttp%3A%2F%2Fwww.radian6.com%2F%3Fp%3D15873

For the Pharmaceutical industry, taking advantage of social media for the cultivation of brand loyalty has perhaps never been as important as it is today.  Just as Warner Brothers has... Read More

Travel Tuesday: 3 Rules of the Social Media Road Trip

Strategy / October 25, 2011 / 161100 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F10%2Ftravel-tuesday-3-rules-of-the-social-media-road-trip%2FTravel+Tuesday%3A+3+Rules+of+the+Social+Media+Road+Trip2011-10-25+16%3A56%3A05Jenn+Seeleyhttp%3A%2F%2Fwww.radian6.com%2F%3Fp%3D16110

Planning travel online using social media is becoming more and more common. As we’ve talked about before, would-be-travelers are visiting close to 20 pages before punching in their credit card... Read More

Social Media Learnings: What a Social Customer is Not

Engagement / October 25, 2011 / 160090 Commentshttp%3A%2F%2Fwww.radian6.com%2Fblog%2F2011%2F10%2Fsocial-media-learnings-what-a-social-customer-is-not%2FSocial+Media+Learnings%3A+What+a+Social+Customer+is+Not2011-10-25+13%3A40%3A26Amanda+Nelsonhttp%3A%2F%2Fwww.radian6.com%2F%3Fp%3D16009

The mindset of customers is changing. No longer are they listening to what brands are telling them. They are taking control and actively researching before making decisions. They recognize that... Read More