Download our 10 Most Helpful Social Media Ebooks
By: Bart Byl
Every month we write an ebook or two to help you bring your organization to social media maturity.
We’ve selected the 10 ebooks from our library that our community has found most useful.
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30 Ideas for your 2012 Social Media PlanLooking for fresh ideas to add to your 2012 Social Media Plan? We’ve sifted through our most-shared posts from 2011 and compressed them into 30 Ideas.You’ll learn how to integrate social throughout your entire business, train your employees, find the content sweet spots, listen for business intelligence, delight your fans, handle your detractors, and measure your growing influence.Get this free ebook |
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Strategically Social: 5 Keys to Becoming a Social BusinessThis ebook by Brent Leary highlights how companies can leverage social tools and channels to listen to and engage customers in a variety of ways. It’s more important than ever before to engage customers where they are. Coordinating all the interactions and conversations with transactional data, calls for a more integrated, systematic approach. Even the smallest of companies can leverage social and mobile technologies to create opportunities and more meaningfully connect with customers.Get this free ebook |
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Social Media for B2B: It’s Not as Different as You ThinkSocial media has seemed out of reach for many B2B organizations but that just isn’t true. Social media for B2B organizations can be used to increase awareness, capture customer feedback, generate leads, research target markets, and monitor competition. Social media in its purest form is communication, and communication keeps business moving, no matter how it’s facilitated.Get this free ebook |
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Four Steps to Integrating Social Media Into Successful CampaignsSocial media is making an impact on consumers’ purchasing decisions, so what does that mean for your business? And what does the future hold for your campaign efforts?This ebook looks at the changing landscape resulting from social media, how to create a new campaign that incorporates social right from the start, and how these changes will benefit your business.Are you ready to create new, impactful campaigns that reach social consumers? Read on!Get this free ebook |
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Defining and Measuring InfluenceInfluence is more than a social media buzzword; it’s a powerful means of getting your community to speak up on your behalf, and learning how to identify and measure influence is the key to making the most of the phenomenon.This ebook gives you an in-depth look at the definition of influence, how influence morphs in the online space, how to measure it, and how to work the process of influencer identification and outreach into your current social media processes.Get this free ebook |
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Training Your Company for Social MediaUnsure of how to prepare your team to tackle social media? Wonder why training everyone in social media use is so important? Looking to learn which steps you need to take to build and execute a social media training program? Look no further, your answers are right here.Get this free ebook |
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The Future of AnalyticsDig into where measurement stands when it comes to social media. What is the future of social media analytics? Why is it so important, and how can you start making it an important part of your business objectives?This ebook will explain to you why social media analytics is so important and how you can benefit from it.Get this free ebook |
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Social Media Etiquette – Minding Your Manners on the Social WebNeed insights on what is acceptable behavior in social spaces like Facebook, Twitter, Blogs and Forums? Curious as to what benefits you will reap by displaying proper social etiquette, or what approaches you should definitely steer clear of? And if you’ve ever wondered if there’s a difference between personal and professional etiquette, we’ll just say one thing – yes, there is.Get this free ebook |
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Four Steps to Creating Content for a Social Media CommunityReady for your content to spread throughout social media? This month’s ebook, Four Steps to Creating Content for a Social Media Community, combines content, strategy and community to showcase the steps, best practices and tactical approaches to making meaningful and sharable content.This will enable you to build and enhance relationships and empower your community to converse and share your content. Ultimately, this content experience could turn prospects into customers that stick around.Get this free ebook
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Getting the Competitive Edge with Social MediaThis ebook will show you how social media intelligence gathering can help you make definitive, today-based decisions about where your company is heading, and how to best directly compete in your marketplace.It will also lay out step by step ways you can analyze and use this information to find out what others in your marketplace are up to and illustrates how to take an honest look at how YOU are doing in relation to your competitors.Get this free ebook |
When you’re done reading, please let us know what tips and tricks you found useful — and what new ebooks you’re hungry to see.
Tags: Analytics, B2B social media, EBook, engagement, Social Enterprise
