By Teresa Basich
Monday, July 12, 2010 | 3 Comments
Tags: Customer service, customer support, radian6, radian6 customer service
Posted in: Customer service, Social Media Monitoring
This introductory post was written by Nigel Orfei, Director, Customer Services for Radian6. Nigel will be contributing to this blog on a regular basis to share general best practices about managing customer service in the online social space, and he’ll be answering some of the common questions we receive from our clients about our platform, [...]
By Katie Morse
Tuesday, June 29, 2010 | 6 Comments
Tags: Marketing, social media metrics, social media reporting
Posted in: Marketing, Measurement and Metrics, Social Media, Social Media Monitoring
“How do we report on all of this stuff?” is a question frequently heard from all corners of the sandbox. Customer service wants to know how their activities on the social web can tie back in with their existing metrics, sales wants to see how it impacts their lead times, sales cycles, and other sales-related [...]
By Amber Naslund
Monday, May 17, 2010 | 17 Comments
Tags: community mangagement, engagement, listening and monitoring, social media operations, social phone
Posted in: Community, Customer service, Listening, Social Media, Social Media Monitoring
As a community team, we have a rather methodical approach to how we connect with and engage with our customers online. We refer to all of these conversations as “answering the social phone”, and we approach our engagement with that in mind. There are several pieces to that, including how we organize our process and [...]
By Teresa Basich
Thursday, March 18, 2010 | 7 Comments
Tags: Brand management, brand monitoring, d.tail Noisemakers, Jessica Watson, Social Media Monitoring, Social2CRM
Posted in: Listening, Social Media Monitoring
Jessica Watson is your typical 16-year-old. She loves the beach, reading, cooking, and sailing. Lots of sailing. In fact, Jessica is currently on schedule to break the record for the world’s youngest person to sail by herself, unassisted, around the world, in her 34-foot yacht named “Ella’s Pink Lady”. Her story is an astounding one, [...]
By Teresa Basich
Wednesday, March 10, 2010 | 16 Comments
Tags: Engagement Console, radian6, radian6 new product
Posted in: Announcements, Listening, Social Media, Social Media Monitoring, Technology
One of the biggest hurdles to jump in integrating social media into a business is figuring out the most cost-effective and functional way to scale its use. As your organization grows and continues to weave social media into its processes, it will be critical to establish a workflow that extends across departments while still allowing [...]
By Amber Naslund
Tuesday, February 23, 2010 | 2 Comments
Tags: Listening, radian6 features, Social Media, social media analysis, social media measurment, Social Media Monitoring
Posted in: Announcements, Features, Platform, Social Media Monitoring
As always, we’re grateful for the feedback we get from our customers and community. Why? Because they form the foundation for the updates, enhancements, and feature additions we make to the Radian6 platform. Many of our users love the power and flexibility of the Radian6 dashboard, and how much you can customize. But we also [...]
By Amber Naslund
Wednesday, January 13, 2010 | 132 Comments
Tags: conversational listening, engage online, Listening, Social Media, social media engagement, Social Media Monitoring, social media monitoring workflow, social media strategy, social media tracking, two way listening
Posted in: Listening, Social Media, Social Media Monitoring
We don’t need to tell you that you need to be listening in social media, right? But perhaps you need a bit of help building out a listening program that’s sustainable, actionable, and actually helps you meet your business needs. Here’s a set of steps to take and questions to answer to round out your [...]
By EleanorAustin
Monday, January 4, 2010 | 4 Comments
Tags: 2010, engagement, learning, Marketing, radian6, Social Media, Social Media jobs, Twebinar, Web Events, Webinar
Posted in: Community, Listening, Marketing, Social Media Monitoring
Want to start the year off right? Get up to speed and exceed? Over the past few days of devouring blogs, it’s inspiring to discover the one themeword or three words people are choosing as guideposts to drive their priorities throughout 2010. Examples include: Achieve, Courage, Attuned, Connect, Stretch, Adventure, Transition, Kings, Reward. You’ve got [...]
By Amber Naslund
Tuesday, December 22, 2009 | 46 Comments
Tags: automated sentiment, automated sentiment analysis, radian6, radian6 features, Sentiment analysis, Social Media, Social Media Monitoring
Posted in: Features, Platform, Social Media, Social Media Monitoring
Many of you read Chris Newton’s post last week introducing Radian6′s take on automated sentiment, and we promised some more details on how it works inside the Radian6 system. So without further ado, give a click and download this handy PDF that walks you through some of the basics of setting up and analyzing automated [...]
By Chris Newton
Thursday, December 10, 2009 | 201 Comments
Tags: automated sentiment, automated sentiment analysis, radian6, Sentiment analysis, Social Media, Social Media Monitoring, social web, Technology
Posted in: Community, Features, Listening, Platform, Social Media, Social Media Monitoring
One of the most talked about capabilities of social media monitoring platforms is sentiment analysis, more specifically the automation of same. It’s a technology that’s important and can be valuable to companies’ social media analysis, but it’s critical to understand how it works, when it’s useful, and what its limitations are. At Radian6, we’ll be [...]