Listening When No One’s Talking (About You, Anyway)
Thursday, June 11, 2009 | 8 Comments
Tags: Brand, Business, Listening, Social Media, Social Media Monitoring
Posted in: Community, Listening, Social Media, Social Media Monitoring
It’s a pretty common question: “What, exactly, am I listening to if no one’s talking about me or my brand?”
Companies that are small, new, or just not as plugged in to the online environment can sometimes feel as though they’ve got nothing to gain by monitoring social media because the mentions of their brand are [...]
Your Context Here
Tuesday, February 17, 2009 | Add a Comment
Tags: Brand, Chris Brogan, Communication, hugh mcguire, juliensmith, Mitch Joel, Publishing, Social Media, Social Media Monitoring
Posted in: Marketing, Social Media, Social Media Monitoring
I was eavesdropping on a fascinating conversation last week with some incredibly smart media makers, including Julien Smith, Chris Brogan, Hugh McGuire and Mitch Joel.
[Pause now to go and subscribe to Mitch's podcast and other brilliances over at Six Pixels of Separation. I'll wait.]
They were discussing the future of media and how, in particular, print [...]
