By Katie Morse
Thursday, August 12, 2010 | 5 Comments
Tags: comcast, Customer service, engagement, ford, red cross, scrm, social phone
Posted in: Customer service, Listening, social CRM
We’ve been talking a lot about various aspects of engagement over the past few weeks on the blog. Lauren Vargas wrote a great post about adding social aspects to your CRM strategy, and her point below really stuck out for me. Before adding social to the mix, you must ensure your organization has a sound infrastructure [...]
By Amber Naslund
Monday, August 17, 2009 | 15 Comments
Tags: comcast, Customer service, engagement, Listening, Social Media
Posted in: Community, Listening, Social Media
We’ve posted a few times here about what kinds of conversations to listen for in social media. (Just in case you missed them, you can find them here, here, and here). But the question that inevitably comes next: What do I say? So here, my list for you for a few response types you might [...]
By Amber Naslund
Thursday, April 23, 2009 | 12 Comments
Tags: comcast, customer engagement, customer experience, Listening, Social Media Monitoring, socialmedia, theengagedbrand
Posted in: Listening, Podcasts, Social Media, Social Media Monitoring
We’re excited that we’re finally launching a project we’ve had in the works for a while: a podcast! The Engaged Brand is focused on sharing stories, case studies, and best practices from brands who are embracing the potential of social media to connect with and engage their customers online. We’re just getting ramped up so [...]
