Radian6 to Launch Engagement Console Desktop Application in April
By Teresa Basich
Wednesday, March 10, 2010 | 7 Comments
Tags: Engagement Console, radian6, radian6 new product
Posted in: Announcements, Listening, Social Media, Social Media Monitoring, Technology
One of the biggest hurdles to jump in integrating social media into a business is figuring out the most cost-effective and functional way to scale its use. As your organization grows and continues to weave social media into its processes, it will be critical to establish a workflow that extends across departments while still allowing [...]
10 Key Engagement Metrics to Track
By Amber Naslund
Monday, March 8, 2010 | 12 Comments
Tags: engagement metrics, radian6, socialmediameasurement, socialmediametrics
Posted in: Community, Listening, Measurement and Metrics, Social Media
Ah, engagement. That sticky word that gets discussed an awful lot in context of social media conversations. But how, exactly, do you look at engagement and keep tabs on the factors that drive it?
While no single metric alone is going to be a solid indicator of how engaged your community or customers are, there are [...]
Radian6 and Deep Focus Partner for MSN Oscar Coverage
By Rob Begg
Thursday, March 4, 2010 | 1 Comment
Tags: Academy Awards, Deep Focus, MSN, radian6, Social Media
Posted in: Social Media, Social Media News
This year’s Oscars have been an active topic on social networks even before the nominees were announced on February 2nd. With high-profile nominees such as Avatar and Meryl Streep up against breakout contenders such as The Hurt Locker and Gabourey Sidibe, there is no shortage of opinion and posts.
MSN.com has created a destination for [...]
Former SalesForce.com CMO Tien Tzuo Joins the Radian6 Board of Directors
By Teresa Basich
Wednesday, February 24, 2010 | Add a Comment
Tags: Board of Directors, radian6, Tien Tzuo, Zuora
Posted in: Announcements
Radian6 is happy to announce that Tien Tzuo, former SalesForce.com CMO and current CEO of Zuora, Inc., has joined the Radian6 board of directors.
Tzuo joined SalesForce.com in 1999 as one of the driving forces behind the company’s development. He held a variety of executive roles during his nine years with the company and eventually served [...]
Twebinar Recap: Sun Microsystems
By Gwen McIntyre
Thursday, February 18, 2010 | 1 Comment
Tags: radian6, social media challenges, social media successes, Sun Microsystems, Twebinar
Posted in: Podcasts, Twebinar
Thanks to those of you who joined us for our twebinar with Josh Reynolds, Head of Sun Microsystem’s North American MidMarket Initiative. Josh shared all kinds of great info with us today… from some of the surprises they found when they started listening to who makes up Sun’s online community to what kind of content [...]
BrandBowl2010: Game Wrap-Up
By Rob Begg
Monday, February 8, 2010 | 2 Comments
Tags: BrandBowl2010, Mullen, radian6, Web Events
Posted in: Announcements, Social Media
Forty ads, nearly 100,000 tweets, and over 50,000 participants later and BrandBowl2010 is a wrap. It was a lot of fun to work on, and hopefully you found it interesting to participate in or just watch from the sidelines. Our partners at Mullen have posted the detailed results and some great analysis over here, [...]
Twebinar Recap: Kiva
By Gwen McIntyre
Thursday, February 4, 2010 | 1 Comment
Tags: Kiva, non-profit, radian6, social media strategy, Twebinar
Posted in: Podcasts, Twebinar
Thanks to everyone who joined us for today’s Engaged Brand Twebinar with Lisa and Chelsa from Kiva.org!
Kiva.org is a website that lets people lend money to entrepreneurs around the world who need loans. Individual loans can be as small as $25 and will be combined with other micro-loans to make up the total loan for [...]
Now The Ads Can Play, Too: Radian6 And Mullen Partner To Bring You BrandBowl2010
By Teresa Basich
Wednesday, February 3, 2010 | 1 Comment
Tags: BrandBowl2010, Community, Mullen, radian6, SuperBowl, twitter
Posted in: Announcements, Clients & Customers, Community
Nothing says “Community” more than sporting events, and no sporting event fosters community more than the Super Bowl. Not only do sports lovers get to have a field day (pun intended) during the Super Bowl, but the rest of us not-so-sports-lovers get to join the party and critique the ads like it’s our job.
To make [...]
Answering the Social Phone: Twebinar Recap
By Gwen McIntyre
Tuesday, February 2, 2010 | 2 Comments
Tags: AwarenessInc, Community, Marketing, radian6, Social Media, Twebinar, Webinar
Posted in: Community, Marketing, Social Media, Twebinar
David Alston, VP of Marketing and Community at Radian6, recently did a twebinar with AwarenessInc called “Answering the Social Phone”. In the twebinar, David discussed how social media is not really media but a two-way communications channel and that all of the conversations going on out on the web are like phone calls. The phone [...]
Welcoming Katie Morse as Community Manager
By Amber Naslund
Friday, January 29, 2010 | 10 Comments
Tags: community management, new hires, Online Communities, radian6, Social Media
Posted in: Announcements, Community, Social Media
We’ve got some more exciting news as the Radian6 community team continues to grow. This time, we’re more than delighted to welcome Katie Morse as Radian6’s newest community manager.
If you’ve interacted with Katie at all – you can find her on Twitter at @misskatiemo – you know she’s nothing short of fiercely energetic and smart. [...]

