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On Automated Sentiment Analysis

By Chris Newton
Thursday, December 10, 2009 | 45 Comments
Tags: , , , , , , ,
Posted in: Community, Features, Listening, Platform, Social Media, Social Media Monitoring

One of the most talked about capabilities of social media monitoring platforms is sentiment analysis, more specifically the automation of same. It’s a technology that’s important and can be valuable to companies’ social media analysis, but it’s critical to understand how it works, when it’s useful, and what its limitations are.
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