You are the expert
It is our belief that PR and advertising professionals are the experts in communications.  So it goes without saying that with the advent of social media,  we felt it was necessary to provide you with the tools to help integrate social media into your mix of expertise.  Our social media tools focus on eliminating the manual processes PR and advertising professionals face today when trying to monitor and analyze social media.  We built our software to help you produce recommendations that are professional-driven, not technology-driven.  This means we’ve designed our solution to include input from you, the user, on how the data is to be interpreted.  We’ve avoided building our own hidden, proprietary formulas, because we know in the end, it’s PR and advertising professionals like you that need to explain and believe in the results.

More than just blogs
Social media monitoring is not just blog monitoring.  Sure, there are millions of blogs out there that require a constant eye, but they aren’t the only sites generating conversations.  Properties we also monitor include social networking sites, forums, video and image sharing sites, microblogging sites, discussion groups, opinion and review sites, and top mainstream media.  And we consider it our job to constantly add more sites as they appear.  We believe when you are asked as a professional to monitor and analyze social media, then it should include all types, not just blogs.

At the speed of web
Traditional media and social media are fundamentally different when it comes to time and speed.  Social media is about generating and propagating content 24/7. Conversations not only happen in real-time but they also leave a permanent trail for those browsing later to follow. With the Radian6 solution, content is delivered to the dashboard in real-time, as it is discovered. This means seeing data earlier, catching issues immediately and getting instant feedback on engagement strategies.

As cool as you
The Radian6 dashboard looks and acts the way a tool designed for a communications professional, like you should. We've used the latest in Flash technology to produce a solution that functions intuitively and is easy to customize. We spent the time to make sure it was something you'd love to show off to others. After all, every steak deserves a little sizzle.

Discover Radian6 by arranging a demo today.