Cirque du Soleil

Published on March 10, 2010

Over the last 25 years, Cirque du Soleil’s brand has been built largely on the power of word of mouth and the enthusiastic recommendations of their audiences. So when Cirque got started in social media, in many ways, it was like returning to their roots. Through social media listening, promotions, and online community development Cirque has built a more loyal following than ever before.